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ТРАНСФОРМАЦИЯ БИЗНЕС-МОДЕЛЕЙ ЭЛЕКТРОННОГО БИЗНЕСА В УСЛОВИЯХ НЕСТАБИЛЬНОЙ ВНЕШНЕЙ СРЕДЫ

https://doi.org/10.17747/2078-8886-2015-2-58-71

摘要

В статье рассматриваются особенности формирования бизнес-моделей в сфере электронного бизнеса, их типология и возможности трансформации в условиях сокращающегося рынка. В результате аналитического исследования выделяются основные компоненты и характеристики бизнес-моделей электронного бизнеса в различных кластерах бизнес-моделей. Выделение кластеров бизнес-моделей позволяет установить возможные пути их трансформации в условиях экономической неопределенности.

关于作者

А. Трачук
ФГБОУ ВПО «Финансовый университет при правительстве Российской Федерации»; ФГУП «Гознак»
俄罗斯联邦


Н. Линдер
ФГБОУ ВО «Финансовый университет при Правительстве Российской Федерации»
俄罗斯联邦


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供引用:


Trachuk A.V., Linder N.V. TRANSFORMATION OF BUSINESS MODELS OF ELECTRONIC BUSINESS IN CONDITIONS OF UNSTABLE EXTERNAL ENVIRONMENT. Strategic decisions and risk management. 2015;(2):58-71. (In Russ.) https://doi.org/10.17747/2078-8886-2015-2-58-71

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